Each tenant will contribute to the Bluecoat’s vision for the building, to provide an innovative contemporary arts experience that encourages and supports the development of creative talent. Immersed in an inspiring environment, our tenants will work with us and each other to grow and prosper, sharing ideas and knowledge with a wider audience and playing an integral part in the experiences offered to visitors.

The Bluecoat will become a vibrant hub in the heart of the city, a place where we can all be inspired. Our tenants are central to this. To enable the Bluecoat to achieve this our tenants will need to commit to the vision outlined in our Tenant Charter. This is not a legally binding agreement but it does set out our commitment to you and the expectations we have of our tenants to be an active part of the Bluecoat. Your ability to grow your business or develop your creative practice at the Bluecoat needs your active engagement and your commitment to the spirit of the Tenant Charter.

We acknowledge that different tenants will be able to contribute to the Bluecoat experience in a variety of different ways, whether you are an individual artist, a creative business, an arts organisation or a retailer. Underpinning the Tenant Charter is an expectation that our tenants will be able to engage with us in projects and activities that are relevant to their particular skills and experience. We will regularly review the Tenant Charter to give tenants the opportunity to tell us how well this is working and to ensure that the expectations of all those involved are being met.

The Bluecoat Tenant Charter

The Bluecoat strives to nurture and develop an economic cluster of retailers, creative industry businesses and artists. To achieve this we endeavour to:

• Develop a programme of business support, including advice and training, to contribute towards the sustainability and growth of tenants
• Offer joint marketing initiatives
• Develop our tenants’ web profile as an intrinsic part of the Bluecoat website
• Provide access to internal and external networking opportunities
• Develop local, national and international partnerships to benefit our tenants
• Provide a package of office services
• Host tenant forums, social and other events
• Provide links to the local community, visitors and customers through open days, projects, workshops and classes
• Communicate our artistic programming to tenants and explore opportunities for future involvement
• Promote tenant businesses and events to Bluecoat customers
• Provide market intelligence relating to Bluecoat customers
• Commit to providing equal opportunity and accessibility for our tenants, visitors, customers and participants

Bluecoat tenants will contribute to an innovative contemporary arts experience. You will endeavour to do this by:

• Proactively contributing to the creative environment, participating in public events that will open up the creative process to visitors and inspire future artists and creatives
• Supporting the Bluecoat membership scheme
• Developing product display and merchandising to complement the Bluecoat’s arts programme
• Giving active consideration to how your own work can link with the Bluecoat’s artistic offer
• Participating in programmes designed to promote creative enterprise to young people and undergraduates
• Participating in joint marketing initiatives and promotional opportunities
• Participating in internal networking events and developing internal partnerships through supporting other tenants’ work and events and sharing knowledge, skills and experience
• Providing potential trading and promotional opportunities for other tenants’ work
• Sustaining exceptional levels of customer care
• Commit to providing equal opportunity and accessibility for all visitors, customers and participants